We here at TrueFire love Kickstarter. If you’re not familiar with the website, Kickstarter describes itself as “a new way to fund creative projects” and offers people the opportunity to raise funds from others or donate funds to others. When you donate, you choose from several levels of support and you get some reward based on which level you choose. The higher the donation, the greater the reward. We think it’s a brilliant model and a phenomenal tool for creative people who are in need of financial support. We are actually in the process of developing a Kickstarter campaign for a new product we are set to launch sometime in the near future, and we’ll be sure to keep you updated on that.
The Loog Guitar is not positioned as a toy. It is a real guitar, made out of real wood, that tunes, plays and sounds “amazing.” It’s not a downsized-replica of a regular guitar, but a guitar that has been designed from scratch with a child’s needs, comfort and safety in mind, from the fun shapes, the rounded corners, and the signature feature: 3 strings.
But there’s more. The Loog Guitar additionally offers the child the opportunity to build his or her own guitar, with or without the help of a parent. We believe that building a guitar is an essential part of understanding and loving the instrument, and when you build your own guitar you inevitably develop a deep connection with it. That is why The Loog Guitar comes unassembled for parents and children to build at home (sounds like a great father/son activity!).
Wow. While we believe there is great value in learning the good ol’ 6-string guitar at a young age, it’s hard to deny that this is an awesome idea and could be a great learning tool for youngsters who can’t quite grasp the “big boy” guitar yet. Check out the full product info video below and if you dig it be sure to make a donation!